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Brand Malpractice Article

CLIENT: The Goldstein Group

PROJECT: Opinion article on “brand malpractice” for publication in the November 9, 2009 issue of Adweek, Brandweek and Mediaweek.

Advertisements

Bayer Heart Health Advantage Package Copy

CLIENT: Bayer/The Goldstein Group

PROJECT: Package copy for Bayer Heart Health Advantage caplets.

TGG Web

CLIENT: The Goldstein Group

PROJECT: Website copy for The Goldstein Group, a mid-sized consultancy firm specializing in brand strategy and design.

LINK TO WEBSITE

ACT Email Blast

CLIENT: The Goldstein Group

PROJECT: Headline and body copy for an HTML email blast showcasing the firm’s package design for ACT Total Care.

Il-Mulino-Olive-Oils-Ad(2)

CLIENT: Il Mulino New York

PROJECT: Headline and body copy for a print advertisement showcasing Il Mulino’s line of flavored olive oils.