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Brand Malpractice Article

CLIENT: The Goldstein Group

PROJECT: Opinion article on “brand malpractice” for publication in the November 9, 2009 issue of Adweek, Brandweek and Mediaweek.

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Bayer Heart Health Advantage Package Copy

CLIENT: Bayer/The Goldstein Group

PROJECT: Package copy for Bayer Heart Health Advantage caplets.

simplissimus_about

CLIENT: Simplissimus

PROJECT: Website copy for Simplissimus, a boutique graphic and sound design studio specializing in print, broadcast and new media.

LINK TO WEBSITE

Picture 2

CLIENT: The Cheshire Company

PROJECT: Website copy for The Cheshire Company, a boutique ad agency and production company specializing in high-end television and print campaigns.

LINK TO WEBSITE

CLIENT: Sebastian/SelectNY

PROJECT: Script and voiceover for an internal video illustrating the 2009 branding initiative for Sebastian styling products.

TGG Web

CLIENT: The Goldstein Group

PROJECT: Website copy for The Goldstein Group, a mid-sized consultancy firm specializing in brand strategy and design.

LINK TO WEBSITE

ACT Email Blast

CLIENT: The Goldstein Group

PROJECT: Headline and body copy for an HTML email blast showcasing the firm’s package design for ACT Total Care.